EMPLOYMENT HISTORY

Maternity Leave (September 2024 - Current)

Amplify (January 2023 - Current)
Executive Producer
Clients: CHANEL Beauty, Daesang Jongga Kimchi and Pinterest
Projects:
- CHANEL Beauty: “Color Anima” Cometes Collective media & influencer South of France 2 day event, budget €1.7m
- Daesang Jongga Kimchi: “Flavourverse” London pop-up 21 days event, budget £1.5m
- Pinterest Cannes Lions: “Manifestival” Cannes 5 day event, budget £2.5m

AnalogFolk (February 2022 - December 2022)
Freelance Project Director
Clients: Johnnie Walker
Program of work: Johnnie Walker Black Label - Whisky Desire
Budget: £3.5M
Deliverables:
- Program 1: Social First Digital Content: 1 x 15”, 2 x 10” & 6" x 6” [x4 formats + Dark Market versions]
- Program 2: Social Content Static and Motion: 16 x Key Visuals, 16 x Motion {x4 formats + Dark Market versions]
- Program 3: Adaptation of existing assets Motion & Statics
- Program 4: Experiential activation

Other Projects: Johnnie Walker Blonde Brazil Activation and Air Ink

Maternity Leave (February 2021 - February 2022)

Saatchi & Saatchi Wellness (August - January 2021)
Freelance Senior Producer
Clients: GSK Nucala
Project: GSK Nucala - Bring Back Balance Campaign
Budget: £800K
Deliverables: Phase 1: Set of stills photography for Key Visuals, a Brand Film and Behind the Scenes film for the launch of the Nucala 2021 brand campaign, produced, shot and delivered in London during Covid-19 lockdown. Phase 2: Set of stills photography for Key Visuals for the launch of the Nucala 2021 brand campaign, produced, shot and delivered in Cape Town during Covid-19 lockdown.

Google Creative Labs (January - June 2020)
Freelance Senior Producer
Deliverables: Various projects ranging from web, animation, content and Google product specific as well as relating to Covid-19.

Poke London > Publicis•Poke (March - December 2019)
Freelance Senior Producer
Clients: Nestle Pure Life, Here East and Renault
Projects: Nestle Pure Life: Be A Planet Hero, Here East Website rebrand and Renault Clio 30 years in the making
Budgets: £175K - £300K
Deliverables: Nestle Pure Life: Website and social assets including animations and video. Here East Website including 100 pieces of photography and build of CMS platform. Renault Clio; Key visuals, standard and bespoke OOH, DOOH, press, TVC cut downs, hygiene and social assets.

Poke London (February 2018 - March 2019)
Senior Producer
Client: Heineken Global
Projects: Wild Lager, Heineken F1 and Heineken Formula E
Budgets: £900K - £1.3M
Deliverables: Integrated campaigns consisting of video content, OOH, DOOH, social assets and website designs.

Travelling (November 2016 - January 2018)

Gravity Thinking (May - October 2016)
Freelance Senior Producer
Client: Hyundai Motor Europe
Projects: IONIQ Light The Way, Driven by Optimism, Kids Car Tours, Elite shoot, Essentials shoot and ongoing social assets
Budgets: £150K - £200K
Deliverables: A suite of online video content for each project, digital assets (still shoots and AE) to support the media channels and technology development.

Lost Boys [DigitasLBi] (October 2015 - May 2016)
Freelance Senior Producer
Clients: Honda Motor Europe & Honda Racing F1
Projects: Honda Civic X, Honda Racing F1 Lab and Honda Motor Europe ongoing social assets
Budgets: £62K - £150K
Deliverables: Social content production and video and photography production.

Razorfish (May - October 2015)
Freelance Digital Producer
Clients: Canon Lifecake, Canon Irista and McDonalds
Projects: Canon Lifecake Tone of Voice, Canon Lifecake Me and My Bear, Irista Discovery and Campaign Develoment and McDonalds BBQ Smokehouse campaign
Budgets: £30K - £212K
Deliverables: Strategy workshops leading to Creative briefs, Tone of Voice document, Me and My Bear content film, supporting digital campaign assets and online media campaign ads.

Momentum Worldwide (April - May 2015)
Freelance Senior Project Manager
Clients: Stella Artois
Projects: World Draught Masters (London)
Budgets: £90K
Deliverables: Various print and online deliverables for the World Draught Masters event.

Cheil Worldwide (September 2014 - January 2015)
Freelance Digital Producer
Clients: Coca Cola UK, Samsung and Saudi Aramco
Projects: Coca Cola and Subway Happiness Feed, #MyHiddenLondon, #SilentFilmFestival and Saudi Aramco website updates
Budgets: £70K - £140K
Deliverables: Animation and scala software development, photography production, website and application updates and social activation campaigns (campaign branding, social media assets, influencer, content production on DOOH - Piccadilly screen and on the ground activation and pop-up).

Momentum Worldwide (April - September 2014)
Freelance Senior Project Manager
Clients: Stella Artois, Stella Cidre, Balvenie, Budweiser and Guinness
Projects: World Draught Masters (Cannes), Stella Artois at Wimbledon and The Open at Royal Liverpool, Stella Cidre Raspberry Launch
Budgets: £30K - £200K
Deliverables: Microsites, live interaction site builds, high end coffee books and print and event space collateral.

Imagination (June - December 2013)
Digital Producer ( 6 months Contract)
Clients: Jaguar Land Rover and Rolls Royce
Projects: JLR Frankfurt autoshow
Deliverables: Digital assets ranging from interactive touchscreen applications, mobile applications, web application and content post production.

Momentum Worldwide (June 2012 - June 2013)
Integrated Project Manager
Clients: Ford, UPS Olympics and Stella Artois
Projects: The Ford Fiesta Tech Drive, UPS195 Olympics 2012 Bafta event and The Houses of Stella Artois
Budgets: £200K - £900K
Deliverables: Various experiential projects covering, interactive surface table application, responsive website, email campaign, 150 pieces of print, development of voice activation (5 languages), holographic animated projections, Facebook application, printed invitations, event space collateral and Stella Artois branded gifts.

glue Isobar [Isobar] (May 2011 - May 2012)
Digital Producer
Clients: Kellogg's UK & EU, Toyota, Visit Sweden, The Guardian, Magners, and Adidas
Projects: Krave Easter Campaign, Swimming Website, Visit Sweden website updates, Magners 17 Days of Christmas Facebook campaign and Adidas workshop print collateral.
Budgets: £5K - £80K
Deliverables: Website; e-commerce, CMS and micro sites and site maintenance, interactive animations, standard and bespoke rich banner ads, email campaigns, and social media campaigns and applications.

Quintessentially Design (August 2010 - May 2011)
Project Manager
Budgets: £2K - £30K
Deliverables: Specialising in branding, packaging, website maintenance, newsletters, EDMs and print collateral (invitations and high end coffee table books) for the Quintessentially Group.

EDUCATION

Southampton Solent University, Southampton
BA Marketing with Media & Design: (Honours) 2.1

Christ the King Sixth Form College, London
A/AS Level: Philosophy, Psychology, English Literature and Economics